Walts Frozen Head's blog

Disney's Service Principles

Submitted by Walts Frozen Head on March 8, 2009 - 4:47pm.

1. Pay fantastic attention to detail
2. Everything you do walks the talk
3. EveryONE walks the talk
4. Customers are best heard through many ears
5. The competition is anyone the customer compares you with
6. Reward, Recognize and Celebrate
7. Everyone makes a difference or ‘Xvxryonx makxs a diffxrxncx’ (just one defective typewriter key makes a massive difference)

From: Inside the Magic Kingdom, by Tom Connellan.  there are a lot of books on Disney, but I'd recommend this one.

 

Tough times demand you focus on your core purpose

Submitted by Walts Frozen Head on February 9, 2009 - 4:22pm.

Right, Phil Dourado has persuaded me to wake up from my cryogenic sleep and come post some more here, as he says you can learn from me about how to lead in tough times. OK. I'll do my best. I've even stolen a story from him, below, to illustrate core purpose.

Core purpose - time to focus on it

Mickey's Ten Commandments and how they apply to leadership

Submitted by Walts Frozen Head on March 23, 2008 - 3:21pm.

It occurs to me these 'Ten Commandments' that my head of imagineering, Marty Sklar, came up with a few years ago, apply largely (though not entirely) to how to lead as well as how to run a compelling guest experience. you can map most of these rules onto your leadership practice. What do you think? - Walt 

Disney's Creativity Strategy

Submitted by Walts Frozen Head on December 3, 2007 - 2:08pm.

Well, this wasn't actually my creativity strategy, but it's become known as 'Disney's Creativity Strategy'. Hub member Peter Cook asked a question about it a while ago, and I notice a whole debate is opening up this week in The Hub about creativity and how to lead it (look in Peter Cook's entry in the Ask The Expert section of The Hub), so thought I'd add this  to the theme:

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