As a leadership coach, time and time again, for over 5 years, and probably with 4-500 companies, I come across individuals and organisations constantly chasing (often directly) something that does not exist. Namely 'Leadership'.
Leadership cannot be found, grasped, tasted, smelt or acquired . We will never find it in the fridge one day or fall over a hunk of it in the ceo's office.
It is a nominalisation, a verb pretending to be a noun (I think as scientists, we also chased 'heat' as a thing for around 200 years).