stories

Like many thousands of people I have a long standing passion for myths and legends and my favourite centres on the stories of King Arthur and The Knights of the Roundtable. I have spent many hours lost in legend, as well as having the pleasure of personally visiting places mentioned in the dozens of books I have devoured on the subject; Tintagel, Winchester, Glastonbury, Stonehenge to name but a view.

Attached is a pdf with some thoughts in from a series of four pieces written for the British Journal of Healthcare Management. Hope you find some useful ideas in it. Here's the front page abstract:

REDISCOVERING LOST VALUES
Professor Aidan Halligan, director of Elision Health
A series of four articles on the theme of rediscovering lost values in
healthcare, published in the British Journal of Healthcare
Management 2007 Vol 13 Nos. 8-12

I have just finished a great book called "The Secret Language of Leadership" by Stephen Denning. This is his latest volume of the theme of great leaders tell great stories. Denning, you may already be aware is an ex VP of World Bank, who headed up their knowledge/Learning function.

Story-telling is an essential skill for leaders.

I've just come across this, so thought it might be of use:

In their book Made To Stick, brothers Chip and Dan Heath point out that there are factors that make a story ‘sticky’; that make customers stick to it or keep coming back to it, or that make other stakeholders (investors, employees etc.) remember your story and possibly even be drawn to it.

The brothers make the case for six factors (in combination) making the difference between what's memorable and what isn't: